The first hundred subscribers feel impossibly slow, because you're starting from people who already know you and there aren't many of them yet. But a hundred engaged people is enough to launch to, get feedback from, and build momentum with.
Where the first hundred come from
- Everyone already following you — most have never been asked to join a list. Ask, plainly, more than once.
- A small free thing worth an email — a checklist, a template, a mini-guide.
- One-to-one invites: the people who reply to your posts are the warmest signups you'll ever get.
Then keep showing up
A list you never email is a list that forgets you. Send something useful within the first week and keep a steady rhythm. The habit matters more than the polish, especially early.